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Strategies for retaining study participants

Building thoughtful, evidence-based retention strategies into a study's design is more effective--and less expensive--than trying to rekindle participants' interest later, especially among hard-to-reach populations. A new resource for researchers from the DF/HCC Health Communication Core provides a brief guide to creating a retention plan for your research project. Read it online at www.healthcommcore.org.

The DF/HCC Health Communication Core works with investigators to develop recruitment, retention, and intervention strategies and materials. We offer professional creative services to researchers, clinicians, and others from DF/HCC, Dana-Farber Cancer Institute, National Cancer Institute, and other medical and research institutions. For a free consultation, please email us at health_communication@dfci.harvard.edu or call Catherine Coleman, Assistant Director at (617) 632-5078.